Born in California demo days hosted at UC Irvine feature the University of California’s best and most investment-worthy startups seeking Seed and Series A investors. The Hurd Co. makes agrilose®, a 100% agriwaste-based feedstock pulp used by apparel brands to make fabrics like viscose/rayon and lyocell, which are normally made from trees. Today, over 200 million trees are logged every year to produce pulp for the apparel industry.